Code-X (56)

By: Joshua Glenn
March 22, 2015

Call this code: Museum Quality.

Definition: Object literally placed on pedestal, or set off against a velvety background — or compared with sculptural, high-design artworks and architecture.

Notes on this code: The consumer is transported into the mindset of a museum-goer — ready to be impressed, unsure of one’s own opinion, looking for expert guidance.

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codex, hilobrow-josh, Semionaut, semiosis, semiotics

See All Posts by Joshua Glenn

Josh Glenn, HILOBROW's editor, is a principal of the commercial semiotics agency Semiovox. He is co-author and/or co-editor of several books, including The Idler's Glossary, Significant Objects, and the bestselling family activities guide UNBORED. In the ’00s, Josh was a columnist and blogger for the Boston Globe's IDEAS section; in the ’90s, he published the zine/journal Hermenaut. He lives in Boston.

Code-X (56)

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