Category: Semiotics
Not what, but how things mean.
Quatschwatch (2): The Keeping-My-Baby Meme
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The era of guilt- and consequence-free sex ended in 1982.
Read This PostDouble Exposure (7): Free-Range Children
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“The domestic beast has been bred to special purpose; the tame animal is a wild thing brought to heel. The feral creature, by contrast, is a domesticated animal living without the intercession of man, beyond […]
Read This PostDouble Exposure (6) — Food Fight
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Michael Pollan, author of The Botany of Desire (2001), The Omnivore’s Dilemma (2006), and In Defense of Food (2008), is a highbrow. I say so not because he’s a graduate of Bennington, Oxford, and Columbia […]
Read This PostPut Down that Web!
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A COLLEGE WHERE I do a bit of teaching just sent me an email announcing the formation of a “social media working group” whose job it is to “research, suggest, and implement strategies and best […]
Read This PostDouble Exposure (5): the Zen of Leviathan
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“My life is made up of so many other lives…. all of them rearranging themselves.” This advertisement for the Palm Pre smartphone promotes the curious Zen of being your own Dear Leader. Pajama-clad minions engaged […]
Read This PostDouble Exposure (4)
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“I am the sum of my small steps,” announce the handwritten-style notes in an advertisement torn from a recent issue of Oprah Magazine. Ecce Middlebrow’s ideal American woman, forever in pursuit of a clear (un-anxious, […]
Read This PostJudging the judges
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Looking back on it all, from the vantage point of a couple months, it’s apparent that the Susan Boyle Phenomenon (SBP) had very little to do with poor Susan Boyle (SB) herself. Susan Boyle’s judges […]
Read This PostDouble Exposure (3)
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Is it so small a thing To have enjoy’d the sun, To have lived light in the spring, To have loved, to have thought, to have done… SO DEMANDS THE protagonist of Matthew Arnold’s 1852 […]
Read This PostAnd we lived beneath the waves
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Psychedelic revelations about the artificial nature of reality
Read This PostQuatschwatch (1)
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OUR READERS already know that HILOBROW has a problem with — in fact, an animus against — quatsch. As of today, we’re going to start fighting back against its reign of terror. Building on my […]
Read This PostMy Wes Anderson Problem — And Ours
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WES ANDERSON’S Bottle Rocket (1996) raised the hopes of hilobrows everywhere, and his Rushmore (1998) fulfilled those hopes in spades. So what happened? Anderson once knew how to get a great performance out of his […]
Read This PostDouble Exposure (2)
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Speaking of brows. You know Cadbury’s 2009 viral ad, “Eyebrows”? The one in which two children — peculiarly self-composed, knowing, mysterious, alien-like children — wiggle their eyebrows to the beat of Freestyle Express’s “Don’t Stop […]
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